June 1st, 2010

Bing Local Center Is Broken
I went to Bing today to fill out my local business listing info (which I recommend everyone to do). Unfortunately, I can’t fill out my listing because their CAPTCHA is broken. I have a feeling it’s been broken for quite some time.
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Posted in Search Engine Optimization | 5 Comments »
May 20th, 2010

Please Die
I’ve been doing a lot of web design lately and Internet Explorer has been giving me more trouble like never before. I mean, I’ve been doing web design since 1999 and I’ve never liked that browser. But lately, IE will just not behave. And it never has, but I’m finding myself spending more time than ever trying to figure out why it’s making weird gaps and doing all kinds of strange things…
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Posted in Web Developers and Designers | 9 Comments »
April 29th, 2010

Is Your Business Card Working For You?
A couple months ago I started to run out of business cards. The last time I designed my business cards, I rushed through the process and they didn’t provide the greatest return. This time I wanted to really think about what the best way to market what I do would be:
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Posted in Good Old Regular Marketing | 2 Comments »
April 23rd, 2010

Do Old Unattended Sites Break Down Google?
We have noticed in recent years that there is a bit of a flaw with Google search results (and maybe most search engines for that matter). It has to do with the fact the internet is starting to age. There are quite a bit of websites out on the web, that are rotting, wasting energy and inhibiting better search results.
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Posted in Search Engine Optimization | No Comments »
April 21st, 2010

Say No To Dot Zero
Some of this is obvious, some isn’t. Particularly the “.0″ rule (dot zer0). This post discusses a few webmaster rules that your web team should be aware of.
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Posted in Search Engine Optimization | 1 Comment »
April 19th, 2010

Business.com Is A Good Link :)
Business.com is one of the few, “search engine respected” paid directories on the internet. Part of the reason is because it’s editorially controlled and they don’t list websites that are related to tobacco, adult or Rx subject matter. Notice that you don’t want your website links to be associated on the same site as these bad boys.
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Posted in Search Engine Optimization | No Comments »
February 21st, 2010

How Much Is SEO Worth?
One of the most difficult questions a SEO professional can be faced with is when a new customer wants to understand how much SEO is worth. A fellow SEO friend of mine likes to say “How much is free traffic worth to you?”. Which puts a little comedy into the equation :). Most of this answer depends on what the client does with the traffic. In any case, we created a simple conservative formula to help small businesses and SEO professionals understand the value of SEO.
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Posted in Search Engine Optimization | No Comments »
February 17th, 2010

Robots Read Everything, Your Visitors Don't
Well this is not entirely true. But if you run an ecommerce or business website, generally people don’t read all your on page text.
The point here is that most internet users do not read every word on a webpage. They scan the page and look for words and calls to action. Most importantly, all your attempts to heavily market to them will generally fail and they will ignore those marketing messages. Sometimes it can even drive them away.
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Posted in Conversion | No Comments »
February 15th, 2010

SEO Should Be Done With Care
The reason why I am writing this post is because I still run into people that think they know what SEO is, but it turns out that they really don’t

They find out that my job entails “Search Engine Optimization” and they start rattling off all these ways to “manipulate search engines”. Then I shake my head and sigh in disbelief.
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Posted in Search Engine Optimization | 7 Comments »
November 19th, 2009

Why Should You Make Your URLs SEO Friendly?
A lot of people think that having keywords in your URLs helps with search engine rankings. I would say this true for your domain name. But for any part of your URLs after the domain name, the keywords don’t carry much weight (meaning if the search engines were only to rank your site by your URLs alone, keywords after the domain name wouldn’t count for much). However, there are few reasons why you want to keep your URLs “SEO Friendly”…
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Posted in Search Engine Optimization | 2 Comments »